The three pillars of Pushtimarg are:

1) Raag (Traditional Haveli Music),

2) Bhog (Pure Vegetarian Food Offerings excluding Onion, Garlic, Cabbage, Carrots, etc) and,

3) Vastra & Shringar (Dressing up the deity with beautiful clothes,headwear and jewellery adornments).

All of the above three are included in the daily “seva”(ritual service) which all followers of Pushtimarg offer to their “Thakurji”(Personal Krishna Deity) and all of them have been traditionally prescribed by Goswami, Shri Vitthalnathji almost five hundred years ago. Shri Vitthalnathji is also called Gusainji (Shri Vallabhacharya’s second son). The Music, Food and Adornment offerings vary daily according to the season, the day and time of the day; and this is the main reason why this path is so colourful and alive.

Seva is the most important way to attain “Pushti” in Pushtimarg and has been prescribed by Mahaprabhuji Shri Vallabhacharyaji as the fundamental tenet. All principles and tenets of Shuddhadvaita Vaishnavism stem out from here.